What If Google Analytics Married Camtasia?

Posted by Justin Brooke on September 4, 2007

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Pure craziness right? Well, lucky for my wife it’s not actually possible for someone to MARRY a website. Although, their are such things as mash-ups. Not that this site I’m talking about is a mash up…Lemme start over…

Clicktale.com is by far the coolest tool I’ve used all year! Clicktale gives you the tracking of Google analytics (somewhat watered down) with the visuals of a Camtasia screen capture. This means that when a user visits your site and you have the snippet of clicktale code embeded on it, that visitors browsing session gets recorded. Visually recorded! Not only that but Clicktale is also creating heatmaps for your site based on the users actions while browsing.

Imagine how much better you can build or I guess re-build your pages once you have watched 100 movies of actual visitor sessions on your website. If you got to watch each visitors mouse movements, scrolling frequency, where they pause and actually read, where they click, how fast they click back…Would you be able to build better pages based on that information? I think so!

They have several different plans available including a cost free option. I currently purchased the $20 a month plan as it gives me a real good look into my stronger sites. I’m positive I’ll be boosting that up very soon though after seeing how powerful Clicktale really is. You get to practically stand over your visitors shoulders and see what they like and don’t like about your websites! If you think this is as hot as I do or better yet if you have something better (doubtful), leave a comment and we’ll kick around the case studies…

P.S. Do the posts without banner ads make it easier to read
or can you guys live with the fact that I’m a marketer doing
his job?

Onwards and Upwards,
Justin Brooke